For the upcoming Europeans EURO 2020 tournament, celebrating its debut on the new kit is the brand-new Austrian Football Association (ÖFB) commercial logo, which was created together with Puma while designing the new kit. The design process was also developed and carefully adapted to the requirements of the digital age, without neglecting its diverse history, maintain the prominence of the eagle, which is a symbol of the country: ten eagle wings in the coat of arms symbolize the unity of the ten members of the ÖFB: the nine regional state associations and the Austrian football league.
Brand new visual features a flat and stylized aspect as well as the colors red and white shield that refers to the old Duchy Austria. The inscription "Seit ÖFB 1904" which is a reference to the year in which the local federation officially called Österreichischer Fußball-Bund was founded, as well as soccer ball below the bird. Its silhouette will bet on a modern format with white background and gray borders. There are for decades previous ÖFB commercial logo was never used on the match kits.