For showing support for the Heads Up campaign to raise awareness, English Premier League teams dedicate its Matchweek 26 fixtures, in February 2020, were wearing a special charity patch on the sleeve, taking the place of the Premier League sleeve badge. Referees and their assistants are wearing Heads Up badges over the two weekends of Matchweek 26.
Dubbed the 'Heads Up' campaign, the Premier League is joining the wider football family in England and is involved by every football team from across the Premier League, EFL, The National League, The Barclays FA Women's Super League, The FA Women's Championship and The FA Women's National League.
Spearheaded by The Royal Foundation of The Duke and Duchess of Cambridge and The Duke and Duchess of Sussex, which combines a campaign to tackle stigma and change the conversation on mental health with fundraising for a series of innovative new mental health services.The campaign also working closely with charity partners Mind, CALM and Sporting Chance.
Clubs of all levels will feature Heads Up branding across stadiums, programmes and player kit, in a major unifying moment that aims to get the nation talking about mental health This message, along with Heads Up branding, will be seen by millions around the world at the Premier League fixtures over the two weekends through branding in stadiums, programmes and on player kits, in a unifying moment that aims to get the nation talking about mental health.
