Parma FC finished 8th in the 2011/12 edition of Serie A, to speed up season ticket sales Italian Serie-A club Parma FC came up with a brilliant idea to show their rescpect towards their most loyal fans. However, they are not the first club to use their matchday attire to recognise the role of their most committed supporters. Spanish side Alaves did exactly the same thing when they designed a commemorative shirt for their Uefa Cup campaign in 2000-01.
They designed their home 2012 / 2013 season shirt with printed the name of each and every season ticket buyers on it. Parma’s new strip has been made by Errea.
Parma home shirt still in traditional a white background with a black cross sewn across it. Link to the club campaign " Your name in Crusader "that will allow subscribers to put their name on the shirts of the players. Parma home jersey will feature the names of 600 season ticket holders for every home game with their surnames and first name ( eg M.Bianchi) repeated five times. Each top will also feature a patch indicating the game that was played. It has now been added to the sponsor Forletto that stands out in white on the black cross.