The triumph season for Claudio Ranieri as ACF Fiorentina coach before he was sacked at the end of 1996-97 season. Fiorentina finishing tied for third in Serie A, plus winning the Coppa Italia following a clear double victory over Atalanta in the final, Strengthened by Stefan Schwarz and Michele Serena.
Fiorentina debut season with the Reebok as the kits sponsor.